fluffing politics

fluffing politics is a experimental video clip piece that satirises the absurd, conflicting nature of the internet: a space where cat videos, sh*tpost memes, and urgent political discourse coexist in a disorienting stream. The work visually explores the blurry pipeline between humour, distraction, and radicalisation, questioning how content designed for entertainment can exist alongside (and sometimes evolve into) political commentary. The film acts as a compressed investigation into digital overstimulation and the strange ways we make sense of it.

The piece draws influence from Barbara Kruger, especially her installation Untitled (No Comment) (2020), which captures the dissonance and overload of the online environment. Her use of collage, confrontation, and saturated information flow provided a vital reference point for this work’s tone and structure.